Unconventional Luxury

Unconventional luxury, striking a balance of color, texture, and flow.

We combine 14k gold and precious stones with mixed materials from around the world, focusing less on convention and more on expression.

Each piece is handmade in NYC by a small team of generational goldsmiths, gem setters and artisans to ensure the highest degree of material and workmanship, while also honoring our commitment to supporting local community.

Inspired by global culture and vibrational energy, C. GRASSI is modern, fluid, and designed to be layered.

Color

We believe color is magic.

Ancient cultures have long used color as an expression of opulence and sacred adornment in thecelebration of life.

We carry in this tradition , using color to illuminate our journey.

Texture

Balance is a key component to universal law. We believe beauty lies in the symbiotic relationship of opposing aesthetics:

High/Low, Hard/Soft, Rough/Smooth, Sparkle/Matte.

Flow

From material to thought, all matter emits vibrational energy. As part of our design process, we channel frequency and symbolism to create with intention.

It’s presence is an undercurrent - visible only to those who seek it.

Less Convention // More Expression

Founded by Craig Grassi, C. GRASSI is the material representation of Craig's approach to style and expression of unconventional luxury.

As a young New Yorker, Craig loved pairing his latest vintage finds with his favorite designer staples. He defined his style by marrying obscure & unknown with polished & sought-after.

Contrasting combinations of high/low, and going against the grain, remains one of Craig's core style philosophies and an embodiment of IYKYK.

Craig carries these same principles into every piece he creates.

Learn more about Craig's story in his interview with Voyage Dallas.